2. Buying – On-Ramp

PROBLEM

For many users, purchasing cryptocurrency remains one of the most frustrating parts of the journey. Fiat-to-crypto gateways often involve excessive fees, complex steps, identity verification delays, and unfamiliar interfaces — all of which create friction and discourage adoption.

SOLUTION

THAT simplifies the onboarding process by integrating with licensed exchanges directly within the THAT app. Users can purchase THAT using their local currency, with crypto withdrawals sent directly to their nominated wallet address. This eliminates the need for DeFi swaps or technical knowledge.

This feature is already live in Australia through our integration with Coinstash, and will roll out region by region as additional exchange listings become available.