Phase 2: Token Launch (2024) & iOS App Rollout (2025)
PreviousPhase 1: Foundations (Pre-Launch)NextPhase 3: Australia + New Zealand Scaling & Android Rollout (2026)
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Conduct the THAT presale and launch the THAT token on initial public networks.
Deploy the THAT Directory app for merchant discovery.
Launch the THAT app as a non-custodial wallet on iOS.
Pilot business onboarding on the Gold Coast ahead of wider Australian rollout.
Exhibit at the Australian Crypto Convention.
List THAT on CoinGecko and update token info on DEX Screener and GeckoTerminal.
Launch the THAT Directory app, enabling users to find crypto-friendly businesses and merchants to independently publish business listings and indicate they accept digital assets.
Develop the THAT iOS app as a non-custodial wallet and integrate core Web3 services, including price feeds, swap routing, explorer integrations and bridging.
Launch the THAT iOS app, bundling the non-custodial wallet with the merchant directory.
Grow merchant coverage on the Gold Coast, focusing on cafés, hospitality, retail and local services.
Build awareness and relationships in Brisbane, Sydney and Melbourne ahead of wider rollout.
Secure an Australian CEX listing to provide AUD on/off-ramp access (Coinstash, July 2025).
Provide how-to guides on acquiring THAT, self-custody, bridging and spending with merchants.
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