Focused on introducing new features, and entering new markets.
Secure Series A funding to support project expansion into international markets.
Publish Android app to the Google Play Store – the app bundles a Web3 digital wallet with all THAT supporting Web2 features (e.g. merchant directory, voucher redemption, business CMS).
Broaden marketing and sales initiatives to Auckland, New Zealand.
Acquire token listings on credible centralized exchanges (CEX) in New Zealand, targeting platforms that align with our market expansion goals and user base growth.
Prepare and submit additional regulatory applications to facilitate the international expansion of the project, enabling THAT to enter new global markets throughout 2026 (Singapore, UK, USA).
Introduce chat functionality in the THAT mobile apps to enable direct messaging with businesses, sellers and friends, allowing for real-time inquiries, feedback, and personalized service.
Develop and integrate an NFT marketplace directly into the THAT app.
Engage in partnerships for NFT collaborations and commence pre-launch marketing campaigns.
Release NFT marketplace to beta test group to gather feedback on NFT marketplace.
Evaluate potential for expansion into additional capital cities globally (London, New York, etc.).
Promote and launch merchant NFTs with an initial marketplace sale.
NFTs will offer special merchant benefits and exclusive in-app offers.
Utilize NFTs to drive ongoing marketing campaigns across social media outlets.
Commence development of in-app ordering for dining self-service and online shopping.
Conduct extensive user testing and feedback collection for the in-app ordering system.
Enhance merchant onboarding in new, to-be-determined capital cities worldwide.
Release in-app ordering and online shopping functionality.
Launch the THAT Store, featuring exclusive products and deals, including gift cards.
Commence development of community-driven marketplace for inclusion in the THAT mobile apps.
Commence development of optionally-enabled invoicing on THAT transactions.
Implement a rating system for user feedback to improve the in-app ordering user experience.
Last updated 7 months ago